It’s a Lifestyle
Casual Living promotes the rewards of beautifully appointed outdoor living environments and makes shopping easy with their savvy online presence.
by Warren Hughes Photos by Sally Scott
Even before the pandemic, people were embracing the pleasures of outdoor spaces, but as Covid-19 remains a worry, the health and social benefits of patios, porches are more desirable than ever.
Customers have been able to appreciate a silver lining as they have spent more time at home - quality time with a morning coffee, afternoon tea or evening beverage in comfortable and appealing outdoor living spaces, savoring and relishing in the proven benefits of fresh air and inviting views.
Consistently the top choice in the Midlands for outdoor décor and furnishing, Casual Living on Two Notch Road in the Northeast area was established in 1976 as the region’s first store dedicated to that purpose. Since their purchase in 1986, John Chamberlain and Dottie Reynolds have operated it for the past thirty years along with a talented full-time team.
As an adroit and early adapter to online media, Reynolds keeps discriminating customers informed on the latest trends and newest products – especially online shoppers at home. Her website is user-friendly and cutting edge, ensuring that buyers can easily peruse scores of options. Yet, in addition, Reynolds has created another companion website as a complement to Casual Living’s initial web presence. The newer website focuses on local customers, giving her the ability to update content quickly and easily, keeping clients informed on all the products readily available in the showroom.
Smoothly navigating the commercial challenges of a historic pandemic, Casual Living has been able to serve its clientele with a savvy online presence and a spacious 6,000-square foot showroom perfect for social distancing. Since the pandemic began, “There have been custom orders from people who wanted to redo their entire outdoor space because they are at home, have some time, and are not going anywhere,” Reynolds recently reported in the leading trade publication, Patio and Hearth Products Report. “They wanted to finally purchase that new dining table set or seating area grouping.” Other customers have wanted to freshen and update their spaces with new rugs, pillows and other accessories to add to what they already have.
She can quickly post pictures of groupings set up in appealing groupings in the showroom, easily updating as inventory changes. “The site, casualivingoutdoorfurniture.com, serves as our virtual showroom available 24 hours a day, seven days a week, so you can envision your options and explore ideas from the convenience of home,” Reynolds points out. Both in-person and Zoom appointments are also available.
Even after normalcy has returned to entertainment options in the aftermath of the COVID-19 pandemic, Reynolds believes a renewed appreciation for outdoor living and socializing will endure. With spring on the horizon, contemplate the myriad of options available for your personal space at Casual Living.
6006 Two Notch Road